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If You Can't Avoid It...Enjoy It

1/22/2014

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Thanks to a number of television programs such as HGTV & TLC and mobile applications which allow individuals to create floorplans and find the perfect color palette all on their own, more homeowners are inspired to DIY which in our case stands for Design It Yourself. Now for the homeowner this trend brings joy and a feeling of accomplishment, but for designers it is a feeling of disappointment and the lose of yet another potential client. If only we could find the same enjoyment and passion for DIY that our clients have, maybe we could find a compromise and work with them to create something even more exciting that they never knew they could create without your help. The key is to build trust and take the time to educate your client on what it truly means to design and what benefits can come from working with a professional while also handing over some the control that they so desire. 


While most designers are uncomfortable with the idea of working with a DIY client and would rather pass on a job with said client we must try and understand and face the fact that his trend is here to stay and no matter how much we try to avoid it we will only come across DIY clients in larger quantities throughout our careers. Take that energy you put towards despising this trend and use it to learn more about it. And as this market of clientele grows, ask yourself this question....will your business grow with it? 


Still can't picture yourself engaging in the DIY market? Don't make that decision yet until you've sat through Tuesday's discussion presented by design industry speaker Lloyd Princeton, "Evolving Your Business with the DIY Consumer." After this presentation you will have the knowledge and confidence to take on that client you thought you could never work with and add another strength to your already successful design business. 


For more inspiration and ideas on how to get involved in this trend, visit some of the links below:
http://www.outoftheboxroomdesign.com/
http://imatchdesigners.com/design-professionals/the-secret-behind-great-diy-interior-design/
http://www.designsponge.com/

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